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FOND DU LAC, Wis. (January 18, 2019) – Mercury Marine presented its 2018 Customer Satisfaction Index (CSI) award to a record number of dealerships this year, all who embody the highest levels of customer satisfaction. The number of dealers earning the award this year has increased more than 12 percent from a year ago.
“We continually strive for service excellence and to ensure that our dealers share that same vision,” said Jim Helmick, Mercury Marine Director of Field Service Development and Operations. “Achieving a record number of winners in 2018 exemplifies our commitment to making boating better.”
Mercury Marine measures consumers’ satisfaction with the service performed on their Mercury outboard or MerCruiser Sterndrive and inboard products on numerous aspects of the experience. Customers who have recently sought service from a Mercury dealer are asked to rate their overall service satisfaction with the dealership, and to indicate their likeliness to re-visit the dealership again in the future.
“As the ratings are determined by customer feedback, it is considered one of the industry’s most prestigious awards,” Helmick said.
To be eligible for the award, dealerships must be a Mercury Premier Level or Certified Service Level dealer and have maintained a score of greater than 94 out of a possible 100 for 12 consecutive months. Mercury began the program in 2006.
The CSI score for each dealership is measured and monitored by Mercury Marine. After warranty work has been completed, Mercury sends out a Service CSI survey to the consumer, asking them to rate the service received.
“Customer Service is key to remaining competitive in the evolving marine market place and to retaining long-term customer relationships,” said Helmick. “The dealers who achieve the Service CSI Award status have shown themselves as the benchmark to the industry, delivering world-class service support and providing our customers with the service that they expect.”
FOND DU LAC, Wisc. (Jan. 2, 2019)— Mercury Marine will celebrate its 80thanniversary throughout 2019, reflecting on its strong heritage of innovation and leadership in the marine industry.
On January 22, 1939, E. Carl Kiekhaeferpurchased a bankrupt engine manufacturing plant in Cedarburg, Wisconsin. Now, 80 years later, the business that emerged from those modest beginnings, Mercury Marine, is a company with 7,000 global employees that is heralded as the world’s leading manufacturer of marine propulsion systems, as well as marine parts and accessories.
“80 years ago, Carl Kiekhaefer had a vision for Mercury and that was based around product innovation and technology – and it’s that vision that built the foundation for us to continue to innovate today, said John Pfeifer, Mercury Marine president. “Mercury has come a long way over the past eight decades because of the hard work and dedication of everyone who has been a part of our journey. While the past 80 years have been fantastic, we are looking forward to continued growth over the next 80 years and celebrating throughout 2019 with everyone that has made our success possible.”
Mercury, a division of Brunswick Corporation (NYSE: BC), has invested more than $1 billion globally since 2008 into the expansion of research, development and manufacturing capabilities. In 2018, Mercury successfully launched its largest engine platform in its 80-year history with 19 new four-stroke outboard engines covering the 175-300hp range in both V6 and V8. The global launches of this engine platform, both in February and May, we heralded in the marine industry and featured in national publications around the world.
Mercury will celebrate its 80thanniversary throughout the year and showcase some of its strong heritage during the 2019 boat show season.
“We have a lot to be thankful for and a lot to celebrate,” said Pfeifer. “I’m looking forward to sharing those celebrations around the world. 2019 will be yet another exciting year with more innovations to introduce.”
Read more: Mercury Marine celebrates 80th anniversary in 2019
FOND DU LAC, Wisc. (October 23, 2018)– Mercury Marine has announced that Rich Todhunter has been promoted to Director, Current Product Engineering and Product Integration Engineering replacing Daniel Clarkson who transitioned to Power Products in September. In this role, Todhunter will be responsible for all current product engineering, product integration, engineering services and on-water test facilities.
Todhunter is a marine industry veteran, having spent almost 15 years with Mercury Marine in a variety of leadership roles where he has been integral in championing several of Mercury’s major engine initiatives.
“This is a key leadership position at Mercury as Rich will not just be responsible for his team, but for the entire integration process with our OEM customers,” said Tim Reid, Mercury Marine Vice President of Product Development & Engineering. “Rich has done a fantastic job at Mercury and this opportunity allows him and his team to continue to elevate the experience for our customers and foster new relationships in the industry.”
In addition to his career at Mercury, Todhunter has also held key senior leadership positions at Braden Manufacturing, Harsco Industrial and FW Murphy.
“I am honored to have this opportunity and look forward to continuing the world-class product engineering and integration support that our customers have come to expect from Mercury Marine,” said Todhunter. “Working together with our boat builders, we will ensure that our products perform flawlessly and that the boating experience is enhanced every time our product is out on the water.”
Todhunter has a Bachelor of Science degree in Mechanical Engineering from Oklahoma State University in addition to extensive LSS training
FOND DU LAC, Wis. (August 3, 2018)– Mercury Marine employees in Fond du Lac donated and raised more than $12,000 for its annual “Fill the Boat to Cast Out Hunger” food drive on Thursday, surpassing its total from 2017. The event, now in its 8thyear, raises money and food for the Fondy Food Pantry.
“Each year our employees look forward to this event and each year I am amazed at the hard work and dedication by our team,” said Andres Gonzalez, Mercury Marine vice president of human resources. “To generate this kind of support for the Fondy Food Pantry in just one week, culminated with an event that brings our employees together is just incredible.”
In what has become a very popular annual event, Mercury employees bring in non-perishable food items and cash donations over a week-long period which are used to provide food assistance to thousands of individuals and families in the Fond du Lac area. The Fondy Food Pantry has been a fixture in the community for close to 45 years.
In addition to the donations, Mercury hosted a food drive cookout on its campus where employees cooked-food donation of brats, hamburgers and grilled chicken and sold tickets with the proceeds going back to the Fondy Food Pantry.
Another fixture of the event is the 3rd annual Mercury Car and Motor Show which allowed employees to showcase one of their many passions. Employees displayed their cars and their entry fees for the show were also donated to the Fondy Food Pantry. There were two winners this year. Mercury employee Gary Fenrich won the President's Cup voted on by Mercury president John Pfeifer while Mark Steinman won the Quicksilver Cup, taking top honors as the people's choice award.
“Fond du Lac is our home, it is our community and it is where many of our employees live,” said Gonzalez. “We made a commitment not just to invest back in the business and grow in Fond du Lac, but to support the community and events like Fill the Boat are one of many examples of our employees working together to help the Fond du Lac community.”
About Mercury Marine
Headquartered in Fond du Lac, Wis., Mercury Marine is the world’s leading manufacturer of recreational marine propulsion engines. A $2.6 billion division of Brunswick Corporation (NYSE: BC), Mercury provides engines, boats, services and parts for recreational, commercial and government marine applications, empowering boaters with products that are easy to use, extremely reliable and backed by the most dedicated customer support in the world. Mercury’s industry-leading brand portfolio includes Mercury and Mariner outboard engines; Mercury MerCruiser sterndrive and inboard packages; MotorGuide trolling motors; Mercury propellers; Mercury inflatable boats; Mercury SmartCraft electronics; Attwood marine parts; Land ‘N Sea marine parts distribution; and Mercury and Quicksilver parts and oils. More information is available at mercurymarine.com.
Huntsville
AL – July 25, 2018 – T-H Marine Supplies, Inc., of Huntsville, Alabama, and R2 Marine Innovations, of Chester, Virginia, announce that they have entered into an agreement that grants T-H Marine exclusive global rights to manufacture and distribute the Grass Goat™ trolling motor weed guard. Financial terms of the deal were not disclosed.
"We're excited to add the Grass Goat™ as yet another way we can help anglers get better performance from their trolling motor," T-H Marine’s president, Jeff Huntley, stated. "Weekend anglers and tournament anglers alike will love how the Grass Goat™ allows for easy and stealthy fishing through grass mats and other heavily-vegetated areas."
The Grass Goat™ is equipped with a marine-grade starboard mounting plate and a 316 stainless steel cutting blade, which runs perpendicular to the trolling motor prop, allowing it to instantly shred away vegetation.
The Grass Goat™ not only keeps a trolling motor clear of debris, it eats through vegetation like no other aftermarket trolling motor product and it is built for years of use under the toughest conditions. With the Grass Goat™ installed, anglers can quietly enter and navigate fishing spots with thick cover.
"The Grass Goat™ is the perfect addition to our G-Force® product line," Huntley added. "We love how it complements the Troll Perfect™ Tension Adjustment System, the Eliminator™ Prop Nut, the Silencer™ Vibration Control Pad, the G-Force™ Trolling Motor Lift Cable, the Equalizer™ Lift Assist, the Troll-Tamer™ Stabilizer Lock, and the Bounce Buster Coaster™.”
Like other G-Force® products, the Grass Goat™ installs in minutes with simple hand tools and it requires no modification to the trolling motor. Models will be available for both Minn Kota and MotorGuide trolling motors.
To prepare for orders, T-H Marine has brought tooling and manufacturing of the Grass Goat™ to its facility in Huntsville, Alabama. With fabrication and assembly of the product already underway, Huntley added that T-H Marine is ready to take orders and products will be available at thmarine.com/GrassGoat.
“We are thrilled to be adding even more great products to our catalog and continuing more organic product development, too," Huntley said. "Be sure to look for more product news and updates on availability in the coming weeks."
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T-H Marine is celebrating its 43rd Anniversary of business and has grown to be one of the largest manufacturers of boating and fishing accessories in the U.S. T-H Marine provides parts to virtually every boat manufacturer in the country and distributes them through virtually every major distributor and retailer of boating and fishing products. To learn more about T-H Marine, please visit www.thmarine.com.
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For More Information About the Grass Goat™ and T-H Marine's G-Force Product Line
For additional information about the Grass Goat™ and T-H Marine's G-Force Product line, please visit thmarine.com/g-force or use the contact information provided below.
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