FOND DU LAC, Wis. (March 8, 2017) -- Mercury Marine is excited to announce its new digital platform, MercuryDockline.com. The new blog website will focus on the boating lifestyle, featuring content that goes beyond engine specs and propeller pitches. MercuryDockline.com focuses on educational and entertaining stories, videos, photos and content intended to engage boaters.

“We’re excited to launch this new digital platform that will give boaters an opportunity to interact with the Mercury brand and with each other,” said Michelle Dauchy, Mercury Marine chief marketing officer. “Mercury is committed to providing an exceptional ownership experience to our customers and an important part of that effort is engaging boaters in the digital space.”

The site will continue to grow as regular blog posts are added in several topical areas, including:

On the Water – boating lifestyle and stories about experiencing life on the water
Be Inspired – stories about real boaters & adventure seekers
Gear & Technology – dedicated to trending products and innovations that make boating better
How-To – highlighting the basics of boating including tutorial videos and maintenance tips

“Boating is all about the experience,” said Peter Miller, host of Bass2Billfish. “Mercury is creating those experiences with engaging and exciting content on MercuryDockline.com.”

About Mercury Marine

Headquartered in Fond du Lac, Wis., Mercury Marine is the world’s leading manufacturer of recreational marine propulsion engines. A $2 billion division of Brunswick Corporation (NYSE: BC), Mercury provides engines, boats, services and parts for recreational, commercial and government marine applications, empowering boaters with products that are easy to use, extremely reliable and backed by the most dedicated customer support in the world. Mercury’s industry-leading brand portfolio includes Mercury and Mariner outboard engines; Mercury MerCruiser sterndrive and inboard packages; MotorGuide trolling motors; Mercury propellers; Mercury inflatable boats; Mercury SmartCraft electronics; Attwood marine parts; Land ‘N Sea marine parts distribution; and Mercury and Quicksilver parts and oils. More information is available at mercurymarine.com.

FOND DU LAC, Wis. (March 6, 2017) – Mercury Marine, the world leader in recreational and commercial marine propulsion and technology, is pleased to announce a partnership with the Inshore Fishing Association (IFA) as the official outboard sponsor for the 2017 season. Mercury Marine served as the original marine engine sponsor for the IFA and re-joins as the IFA began its season this past weekend in Punta Gorda, Florida.

“Having Mercury Marine as a sponsor for the IFA is a great addition to what amounts to a who’s-who list of amazing brands important to anglers and their families,” said Bart Schad, IFA marketing director. “They produce some great engines that will help bring success to IFA anglers, and we appreciate the support they show our anglers and our sport.”

“We are excited to partner with the IFA as they kick of the redfish tournament season,” said Michelle Dauchy, Mercury Marine chief marketing officer. “The IFA continues to grow and is an exceptional platform to showcase our innovative products. We are happy to lend our support and look forward to the upcoming season.”

Read more: Mercury Marine partners with Inshore Fishing Association for 2017 Season

Alabama bass pro emerges triumphant, adds a notch in his flippin’ stick with fifth career Bassmaster Elite win  

WILSONVILLE, OR – February 27, 2016  – Raymarine pro Tim Horton fell to his knees when emcee Dave Mercer announced his five-fish weight on Sunday afternoon at the A.R.E. Truck Caps B.A.S.S. Elite event on Florida’s Lake Okeechobee.

Seconds later, his family handed him a pizza and Horton threw his hat to the crowd, an entertaining segue to Horton hoisting another big blue trophy.

“It was humbling, gratifying, and I got so excited I threw my hat! As for the pizza, that goes back to an event I won on Lake Champlain where I called in a pizza delivery from my boat driving into the weigh-in,” laughs Horton.

The accomplishment marks Horton’s fifth B.A.S.S. event win—and his second on Florida’s Lake Okeechobee.

Read more: Raymarine Pro Tim Horton Wins Bassmaster Elite on Florida’s Lake Okeechobe